Privacy

When you buy something: your name, shipping address, email address and phone number. These go to Stripe, who take the payment, and to our print partner, who make and ship the order.

We never see or store your full card number. Stripe handles card details on their own systems.

About ten days after an order, we email asking how it went. If you write back through the form there, we also keep the star rating, the name you sign it with and the review text, tied to that order.

If you start a checkout, agree on the payment page to hear from us, and leave without paying, we send one email with a link back to that checkout. It is the only reminder, and none goes out if you place an order in the meantime.

Your cart is kept in your own browser's local storage so it survives a refresh. It never leaves your device until you press Checkout. Clearing your browser data clears the cart.

We use Google Analytics to see which pages get visited and how people find the site. It sets a cookie and records things like the pages you view, what you type into the site search, your approximate location and general device type, none of it tied to your name unless you have also placed an order. It does not run on our order dashboard.

If you accept that cookie and place an order, Google Analytics also shares the purchase with our Google Ads account, so we can see whether our ads lead to orders. We do not use it to build audiences or to target you with ads. If you decline the cookie, none of this runs.

A review is never published straight from the form. Each one sits privately until we read it and approve it; nothing you write is shown on the site, or anywhere else, without that step.

The one email asking for a review is about that order, not a newsletter, and it is the only one you'll get for it. Reply to it, or write to us, and we won't send another.

Stripe (payment processing), our print-on-demand partner (production and delivery), Google Analytics (site traffic), Google Ads (measuring whether our ads lead to orders, only if you accept the analytics cookie), Resend (sending order, review-request and checkout-reminder emails) and Upstash (storing review submissions and which addresses have had a checkout reminder). We do not sell or rent customer data, and we do not send marketing email unless you have asked for it.

Write to support@echoesapparel.com to see, correct or delete the data we hold about you, including any review — published or not. We will action it within 30 days. Order records are kept for as long as tax law requires.